Akamai Technologies: Capitalize on Mobile Commerce by Optimizing the Mobile Shopping Experience

Online shoppers are browsing and buying more frequently than ever before, and they are doing so from multiple networks, locations, and mobile devices across the globe. This report highlights the opportunities mobile commerce presents, as well as the importance of and challenges associated with ensuring optimal performance for mobile commerce experiences. It also highlights approaches to overcoming these challenges, and satisfying the expectations of today’s always-on, tech-savvy consumers.